InsideView provides advanced sales and marketing intelligence software designed to enhance CRM systems with accurate data and AI-driven insights. The company serves a wide range of clients, including large enterprises and mid-sized businesses, primarily in the B2B sector. InsideView operates in the competitive market of data solutions and business intelligence, offering tools that help companies drive revenue performance by improving their sales and marketing strategies. The business model is subscription-based, where clients pay for access to the platform and its various features, including data cleansing, lead enrichment, and CRM data management. InsideView makes money through these subscriptions and additional services such as data integration with platforms like Microsoft Dynamics 365, Salesforce, SAP, and others. The company differentiates itself by providing high data accuracy, extensive data coverage, and leveraging AI to deliver actionable insights.

Keywords: sales intelligence, marketing intelligence, CRM enhancement, data accuracy, AI-driven insights, lead enrichment, data cleansing, revenue performance, B2B solutions, subscription model.