SmartHop is a technology company that provides fleet management software tailored for small trucking fleets. Operating in the logistics and transportation market, SmartHop serves fleet owners and operators who manage Full Truck Loads (FTL), Dry Vans, Reefers, Flatbeds, and Power Only Regional and OTR lanes. The company's business model is based on a subscription service, offering a self-service platform that helps clients book better loads, improve productivity, and maximize profits. SmartHop's software automates routine trip updates, facilitates communication, and provides performance reporting and goal setting tools. The platform integrates with various partners to enhance operational efficiency and reduce overhead costs. SmartHop generates revenue through subscription fees and partnerships.

Keywords: fleet management, trucking software, load booking, productivity, team communication, logistics, transportation, small fleets, performance reporting, subscription service.