Tripolis, headquartered in Utrecht and part of the Spotler Group, specializes in marketing automation software designed to enhance customer engagement through personalized messaging. Serving a diverse range of industries, Tripolis enables businesses to create automatic message flows and professional communications tailored to individual recipients. The company’s solutions provide comprehensive reporting and insights, allowing clients to refine their marketing strategies and achieve their goals. Tripolis operates in the European market, with over 2,500 customers across 8 countries, sending more than 9 billion messages annually. The business model revolves around software-as-a-service (SaaS), generating revenue through subscription fees for its advanced marketing tools.

Keywords: marketing automation, personalized messaging, customer engagement, comprehensive insights, SaaS, European market, professional communication, automatic flows, Spotler Group, Utrecht.